Client: Downtown East
Year: 2017

Downtown East is a one-stop leisure and lifestyle destination, and venue for NTUC members and Singaporeans to enjoy a wide array of entertainment options at affordable prices. Besides offerings for the leisure target audience, Downtown East also offer meeting and events facilities for corporate partners such as family days, product launches, concerts, seminars and conferences. Wild Wild Wet offers a fun-filled day for corporate family days or private birthday celebrations while D'Resort is also an ideal accommodation for corporate partners to indulge in a staycation after their corporate events at Downtown East.

We rewrote the messaging and designed a contemporary yet clean, minimalist corporate sales kit highlighting their brand values of fun, care and value which will be given out during corporate events (trade fairs etc), and distributed to their clients that the corporate sales team will be meeting.

The sales kit includes A4 size inserts from the following destinations: Wild Wild Wet, D'Resort, MUCE, Celebrations and Events.

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