Client: Clarke Quay
Year: 2017
A signature event of Clarke Quay, Halloween is an annual event held at Clarke Quay Fountain Square. This year we explored the theme of post-apocalyptic science-fiction as we take the event to a greater height.
"Wander through the hair-rising ruins of dystopia this Halloween. Dress your best and scream your way through the streets. If you make it through, join us for a spooktastic party! You have been warned!"
We re-imagined Clarke Quay invaded by futuristic Artificial Intelligence machines. Campaign collaterals included on-ground and digital banners.
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/d8c5275d-e45f-45e3-84e0-9fcbd2701ed4_rw_1920.jpg?h=56d7819f4f22a14d2cce3671b024ef83)
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/1062fcf8-9bbf-4685-88e5-9bf19ad69d7c_rw_3840.jpg?h=089a9393a2152dbc0240943ec7a5f2c3)
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/40409f63-6c59-4ba6-99d1-5a830d1d01ad_rw_3840.jpg?h=99e4c933638c3cf41f16ee124b0dba47)
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/d302ac42-8fdc-407a-bd3a-29e7737a9ad3_rw_3840.jpg?h=26630a5aabb0b2015c6c5f79f3e08e18)
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/403240cb-5cd2-40da-86b3-29a5ea8a902a_rw_3840.jpg?h=d84a0ffe44924f553a4943a0132870d7)
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/c1e154e9-cd46-4251-97aa-8d3f396977d5_rw_3840.jpg?h=4707b2b8ea836c578702ef8ff0eda6ea)
![](https://cdn.myportfolio.com/e1541890-f742-4b46-99fd-9401abb7aa8b/3d0589b2-c036-4c58-9760-58db3ed6b2ac_rw_3840.jpg?h=2547e1c47fe229a3aae53ddb5818cc4d)
Halloween event teaser.