Client: Clarke Quay
A signature event of Clarke Quay, Halloween is an annual event held at Clarke Quay Fountain Square. This year we explored the theme of post-apocalyptic science-fiction as we take the event to a greater height.
"Wander through the hair-rising ruins of dystopia this Halloween. Dress your best and scream your way through the streets. If you make it through, join us for a spooktastic party! You have been warned!"
We re-imagined Clarke Quay invaded by futuristic Artificial Intelligence machines. Campaign collaterals included on-ground and digital banners.