Client: SMRT
Year: 2016
In celebration of the Lunar New Year, we are tasked to conceptualise a Chinese New Year greeting card as well as a personalised e-greeting card that is memorable and will create an impression to the receiver. We incorporated a Chinese paper cut style on the outer layer, creating an embossed effect on the cover for a sophisticated look and feel. The greeting 新春如意, 猴年运旺 (May the new spring and good fortune blossom in the year of the monkey) is then embodied in a gold hot-stamping foil.
Printed on Antalis Curious Collection Ice Gold 250gsm with Gold hot-stamping foil. View the e-greeting card here.